Online
- Leading European gaming and sports betting business
- 500,000 betting opportunities per week
- Most profitable UK online bookmaker
- 24 localised Sportsbooks
Online gaming and betting is a fast-moving, growing business. William Hill was one of the earliest to enter the market, accepting our first bets on the internet in 1998, and we are the most profitable online betting operation in the UK, with over one million active online customer account holders. Our online business caters for all gambling and gaming customers, offering casino, poker, bingo, a range of skill games and, of course, sports betting.
William Hill Online
In 2008 we implemented two major developments with our online business: the launch of a new Sportsbook with technology provider Orbis, and a transformational deal with gaming software company, Playtech, to create our new online business, William Hill Online. This deal made William Hill Online one of the leading European online gaming and sports betting businesses. In the second half of 2009, we successfully completed the extensive integration of William Hill Online.
In 2010, William Hill Online achieved a strong 24% growth in net revenue and a 22% increase in operating profit. New accounts grew by 22% and unique active players increased by 4%. We will continue to strengthen our competitive position by further developing a market-leading Sportsbook and providing a high-quality gaming experience.
You can find out more details about the Playtech transaction in the investor relations section of this website.
Key facts about William Hill Online
- The leading European online gaming and sports betting busines
- 25 translated and localised sites
- 100 concurrent in-play markets on 3,200 matches per month
- 500,000 betting opportunities per week
- Unique proprietary fixed-odds financial betting Day Trader
- A series of mobile betting and gaming apps for both iPhone and Android platforms
William Hill Online portfolio
- Casino, casino.williamhill.com
- Vegas, vegas.williamhill.com
- Games, games.williamhill.com
- Skill, skill.williamhill.com
- Bingo, bingo.williamhill.com
- Poker room, poker.williamhill.com
- Sportsbook, sports.williamhill.com
- Day Trader, financials.williamhill.com
Registered Office: Greenside House, 50 Station Road, Wood Green, London N22 7TP.
Registration Number 4212563 England
